Category Archives: SEO

Why aren’t my Google Ads Showing Up on Google?

This is one of the most common questions I hear from clients involved in paid search. There are a few reasons as to why the ads don’t show up but if your keywords are in your campaign and everthing it … Continue reading

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Understanding how SEO and PPC go hand in hand

As Google provides more information to Adwords users in their account interface, it is increasingly more obvious that PPC alone is not enough to provide low cost per click. With more information added on keyword quality score, it is now … Continue reading

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Reduce Adwords Cost with Relevancy

Time and time again I see Adwords accounts wasting money paying far higher bids than they need to simply because they lack the understanding of how Google Adwords ties into their web sites on page information. Many Adwords users simply … Continue reading

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Yahoo & MSN rankings worth zip! Google is King!

I’m not sure about the rest of the world but here in Australia Google just has a strangle hold on the search engine traffic generation. Yahoo & MSN here downunder just don’t provide much traction for search engine traffic and … Continue reading

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Yahoo Upgraded Sponsored Search Coming Downunder

I spend alot of time managing client accounts on Google’s Adwords and only a handful on Yahoo’s Sponsored search mainly because I really don’t like the Yahoo interface and compared to Google’s Adwords interface, it feels a little pre-historic. Well … Continue reading

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