$8000 worth of Online Sales for Just $50 a month!

Many businesses are still yet to see the opportunities available with online advertising and using the internet as a means of generating further sales that they otherwise would not have achieved but some businesses have jumped on the band wagon and are cashing in on the opportunity.

One client that I manage their Adwords campaign has made this month $8000 of gross sales for just $50 in online advertising. I’d like to disclose more details however due to client confidentiality I can’t but I can say that they sell tangible products that require shipping, they also have some retail outlet stores and have had a online shop selling their products as well and they are currently only targeting the Australian market.

Of course getting these results does take a bit of time to get right and I still think that this client could make even further improvements with split testing of their site pages and implemented natural search optimisation to further reduce costs.

I’ve been involved in a small retail business of my own and understand the overheads and cashflow issues of running a small business in today’s economic climate. If I knew then what I know now, I’d definately be adding an online element to my marketing efforts and generate further sales at a much lower cost.

What’s it costing your business to drive a customer into your store each day or even more to the point a new customer? The great thing about the web is that you can capture the buyer with impulse buying online right when they want the product from anywhere, then all you need to do is deliver. Get that right and your on a path for success.