Sydney FX

About Us

We design, build, develop and market websites. We've been around for years and have seen many changed in the onine landscape.

In order to successfully design a quality website, there are dozens upon dozens of factors we take into consideration. Here are some of the basic issues that we advise our clients about before getting started.

What’s it for?

Perhaps the most important thing you need to know before designing a website is what the website is going to be used for. If you’re creating a website for your business, marketing is naturally going to be a big part of the site’s purpose, no matter what line of work you’re in. To that end, the overall design, look, feel, and functionality of the site need to be tailored as closely as possible to the needs of the audience.

If you want to sell products or services directly through your website, you’ll need a back end that can handle and manage things like payments, inventory, shipping, and so on. Professional web designers can create this from scratch, but, particularly for relatively small operations, it can also be worth considering a hosted ecommerce shopping cart service which can take care of these things.

Content types

If possible, it’s good to have an idea ahead of time as to what sort of content you’ll need on your website. Web designers can build a site in such a way that different kinds of content are organized and displayed logically, creating a more pleasant experience for the user. Again, what kinds of content you use depends on the nature of your business and your imagination.

Static vs. Dynamic

Web pages can be static or dynamic; a static page will display the same information at all times, regardless of who is viewing it, and changes only when a web designer goes in and does so manually. A dynamic page can change in terms of content, appearance, or functionality depending on a number of factors, including the time, or details relating to the user. Dynamic pages can obviously do more and be more effective than static pages, and as such they require a greater level of expertise in order to create.

Accessibility and Compatibility

Another feature of professionally designed websites is that they are as accessible and broadly compatible as possible. An accessible website is one that can be accessed and used by anyone. This means that it can not only be used by people with disabilities, but also by people accessing the web in any number of different ways, whether it be with a web browser on a PC, to a smartphone; greater accessibility means a wider audience, so it’s extremely important from a business standpoint.

Talk to us about your online needs

Businesses come in many shapes and sizes and we provide you with the best approach for your your budget and online goals. Whatever your situation we can help find a solution to fit your needs. Talk to us today.